The definitive guide to everything anyone could ever possibly want (or need) to know about word of mouth... so far.Want a closer look at one of the most powerful marketing mediums on the planet? Check out CEO and founder of BzzAgent Dave Balter's new book, The Word of Mouth Manual: Volume II, available for pre-order. Pre-orders will come signed, with hand-written (and illustrated annotations) from Dave and BzzAgent Artist-in-Residence Seth Minkin, but they're only for Agents. Read more and pre-order! Not a BzzAgent?Join our word of mouth community today. It's the only way you'll be able to pre-order Dave's new book. |
Guy Kawasaki's BlogMarketing tips, tricks and insider insights based on a boatload of professional experience from venture capitalist and product evangelism guru Guy Kawasaki. See what Guy thinks about everything from innovative start-ups to blogging to marketing and sales — because he's probably right. |
Seth Godin's BlogBestselling author, entrepreneur and "agent of change" Seth Godin clues fellow marketers in on everything they need to know to be successful/remarkable. The main idea is that each of your actions (when you hire/fire someone, call tech support, create a product...) markets you or your company. So check out this influential blog and find out how to do it right. | |
WOMMA.orgThe website of the official trade association for the word of mouth marketing industry. Discover the benefits of WOM, and learn more about the medium through case studies, research results, white papers, WOM 101 and industry ethics. Go ahead, get all comfy with word of mouth. |
