Purple Cow by Seth Godin > BzzReport by queenb

BzzReport by queenb

I previously reported my interview with the local business editor where I gave him the BzzAgent copy of Purple Cow which I had registered at Book Crossing. Well, here's a link to the article about my business:

http://www.zwire.com/site/tab1.cfm?newsid=8071571&BRD=2553&PAG=461&dept_id=506047&rfi=6

[Note: Make sure the hyperlink is all on one line or it won't work.]

This article appeared in the Loudoun Times-Mirror and their free version, the Eastern Loudoun Times - total circulation over 46,000 in Loudoun County, Virginia (in metro DC area and home of MCI and AOL).

I was hoping that the editor would have read Purple Cow before publication and put in a good word, but alas he was probably stressed and under deadline. But it does get listed in my "vital statistics" below:

Profile

Name: Laura Poindexter

Business: laura b creative

Opened: 2000

Location: Sterling

Web site: www.laurabcreative.com

Guiding business philosophy: "To provide quality, well-conceived marketing strategies to help small and mid-sized businesses succeed."

Favorite book: "Purple Cow: Transform Your Business by Being Remarkable," by Seth Godin

While this profile information appears at the bottom of the online article, it appears right next to my picture and below the headline in the two printed versions.

Admittedly, this is much better Bzz for me and my business than for Seth, but I think a combination of this article and hopefully a future book review by the business editor will definitely help Purple Cow in this area full of technology and dot coms.

Please note that I have received many inquiries for my business from this article and the traffic on my web site has also shot up. On my web site is a place where users can register for my marketing newsletter and as a special gift, receive a copy of 99 Cows -- which I previously reported under "Spin a Web".